A program designed for the independent professional worker who is building and growing their own consulting business.
Consulting JUMPSTART Blueprint is for the independent professional worker who realizes the importance of understanding the big picture and how the pieces fit together but they are also interested in a step-by-step approach to assemble the pieces.
Consulting JUMPSTART Blueprint dives down into the Consultancy Model©. The series of discussions and step-by-step actions to help a consultant clarify their focus, the foundation of their business, define their ideal client, craft a brand message, and outline their point of view – the CORE for their consulting business. The program continues with discussions and actions to help you build trusted relationships with the help of various awareness techniques and tactics. It concludes with a discussion and templates to help you discuss an opportunity, determine the right approach as well as right price, all of which lead to a proposal and contract.
Because no two consulting businesses are the same and every consultant’s ideas, decisions, and actions are unique to them, the flexible nature of Consulting JUMPSTART Blueprint enables the consultant to progress at their own pace. A consultant can traverse different paths as they shape a consulting business that fits their ideal client’s needs and wants as well as their personal and professional requirements.
Why Consulting JUMPSTART Blueprint…
The more I worked with independent workers, particularly consultants, I noted those that progressed the fastest were professionals that were interested in understanding the big picture. They wanted to ensure they were making the right decisions for them or at least the right decision for them at that time. I went searching for ways to help them, only to discover bits and pieces and tactical steps to follow, but the reasons behind the actions or how one decision impacted another simply was not there. And that was not acceptable to me. What resulted was the creation of the Consultancy Model and now Consulting JUMPSTART Blueprint, an online series of courses designed to support the model.
Over a 100 Videos explaining key concepts; information on how decisions and their impacts are interconnected; questions to stimulate thought processes; 24 worksheets and over 50 templates to assist you with growing your business; plus references and supporting material that you might find helpful. For specifics on a course, check out the individual course (see course list below).
Weekly topic specific group discussions enabling you to ask questions, obtain advice, and receive feedback from me and members of the group so that you get better results, faster. Can't attend? The discussions are recorded for future review.
A weekly live Q&A call and a Private Facebook Group for posting questions and providing comments. This is a great way to ask other members of the team their opinions and advice so that you can continually advance. I'll be monitoring and commenting in the Facebook group daily.
Life-time access to the course material-including updates-provided enabling you to periodically refresh your knowledge and skills.
Focus Is Your Magic!
Start be defining your Focus! Focus is the Foundation for your business. It is your why and what- that ONE breakthrough idea that impacts just about everything you do. Continue with idnetifying and finding your Ideal Client-Whom Do You Serve?
Whom Do You Serve?
You have an Idea as to your Focus. Now paint a picture of Your Ideal Client-Your Who. and determine if you can find them. Once found, validate they are interested in what you can help them with. Continue with defining your Service Offering-Your HOW!
Point of View to Powerful Offer
With a Focus defined and Ideal Client identified, define your Service Offering-How! Start with your Point of View and then create a framework and offer helping you differentiate yourself from other consultants. Next, craft a grabbing Message.
What Message Grabs Their Attention?
With Focus, Ideal Client, and Service Offer defined, craft and practice a grabbing message that pulls them-Why, What, Who and How-together. Does the message lead to a conversation and the start of a meaningful relationship?
Building Trusted Relationships
With a Brand Message, develop a relationship strategy and daily plan consisting of targeted outreach, referral, and networking actvities and maybe passive techniques and tactics. Aim to work the plan so that you have clients within months.
The Most Important Meeting: Discovery!
When asked if you might be able, be prepared to conduct one of the most important meetings you will ever have with a prospective client. A Discovery Meeting helps you gather information so you can determine an approach, price and proposal.
“Within 90 days less resulted in more money - I started my consulting business enthusiastic, but after a few months I was still spinning my wheels and struggling to define my focus resulting in limited client opportunities. The Consultancy Model and Laura’s ability to help me leverage my strengths, narrow my focus, and clarify my point of view enabled me to create and then deliver a concise, aligned message to the right people. The result-several new clients and fully booked on engagements. Beyond the obvious financial benefit, my confidence in how I present myself is at an all-time high. ”Ryan Walter, Parrels Advisory
“I started taking Laura’s courses when I began my consulting and coaching business because I needed to gain clarity around several consulting topics. The courses are clear and concise but the work you do is heavy lifting. Laura challenges you to think beyond what you know and requires you to think outside your comfort zone. Her approach helped me gain clarity around my focus, ideal client, and brand. I highly recommend Laura's courses and the support and interaction you receive from Laura. Believe me when I say her objective is your success.”Charlotte Anderson, Transformation Keys, LLC
“Combining of my passions leads to viable Consulting Career - As both a nonprofit executive and a professional comedic improviser, I was struggling to combine my passions into a viable consulting career. Now I am poised to launch my own business helping professional women unlock their power as public speakers. With Laura's support and guidance, I was able to hone in on my focus, ideal client, and messaging with confidence. Laura is a great listener with a personalized approach, and the system she has developed provided the structure I needed to actually make progress towards my goals. ”Lura Barber, Phase Zero Consulting, LLC
“I found the tools and Laura’s approach invaluable in helping me to understand my targeted client, the service offerings I can provide, and the messaging to use. Without this course, I would have struggled and made many mistakes. The course provided the confidence to pursue my client in a clear and laser-focused way!”Tom Scurria, IAWL Advisory, LLC
“I’ve tried to establish my own consulting practice, but struggled. After taking Laura’s course and actively participating in the group discussions, I realize my services were too broad and my message needed to be further refined so that it was more than good-it was great.”Valentina Crosson, VCI Innovative Solutions, LLC