Are You Ready to Up Your Message?

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  • Craft Your Message

    Crafting a clear, crisp, and compelling message is challenging because you need to provide the right information in the right format so that you grab a person’s attention. Start by understanding the right structure and the four (4) key components found in great short compelling messages. Craft a short well formatted compelling message that grabs a person's attention.

  • Expand with Creativity

    A short message might spark the interest but occasionally it needs an extra kick, CREATIVITY. Creativity enhances message. Become familiar with eight (8) creative techniques including how to embed an offer in your message. With the help of creativity expand your short message to two (2) or five (5) minute messages further capturing a person's attention.

  • Deliver with Perfection

    Practice makes perfect. Practice ensures you have crafted a creative compelling message. It ensures you are able to deliver the message in your own voice and style. It ensures it is clear and crisp. Create a plan, practice your message, and ask for feedback so that your message is effective and persuades a person to engage you in a conversation that begins a long-term relationship.

Curriculum

    1. What Message Grabs Their Attention? Objectives and Outcome

    2. General Module Instructions and Information

    3. List of Brand Message Workbooks and Supporting Documents

    1. Craft Your Message Workbook

    2. Craft You Meassge Overview

    3. A Message is...

    4. Before You Begin

    5. Start Crafting the Message

    6. Continue with the Message

    7. Craft Your Message Quiz

    1. More Time? Expand It! Workbook

    2. More Time? Expand It! Overview

    3. Expand Your Message

    4. What Do You Like? Dislike?

    5. Be Creative!

    6. Add an Offer

    7. Time to Write

    8. Expand with Creativity Quiz

    1. Deliver with Perfection Workbook

    2. Deliver with Perfection Overview

    3. Your Own Voice

    1. Practice Makes Perfect Workbook

    2. Practice Makes Perfect Overview

    3. Practice, Practice, & Practice

    4. The Practice Checklist

    1. More resources for you (Books)...

Craft Your Message, Expand it with Creativity and then Deliver with Perfection

Frequently Asked Questions

  • How long does it take to complete the Message that Grabs course?

    This is a tough question to respond to because so much depends on you. It takes time to listen to the videos and then walk through the exercises in the workbooks and complete the templates. The material is designed so that you can work at your own pace and revisit material as necessary.

  • What is the difference between the modules in the Consulting Mastery program and the Message Self-Study module?

    The self-study version, which is this course, contains the same videos, workbooks, examples, and templates. What it does not include are online exercises where you obtain feedback, weekly topic group discussions and clinic sessions, a community group, and any ad hoc conversations. This is the no frills version of the messaging modules within the Consulting Mastery program.

  • I signed up for the Message the Grabs self-study course but have decided that I would like to be part of the Consulting Mastery program. Is it possible?

    Yes, it is possible. I provide a credit for the Message that Grabs course so that you only need to pay the difference. Contact me directly at [email protected]

  • I feel I need more support than the course provides. Is it possible to obtain one-on-one assistance?

    Yes. One-on-one assistance is available. Contact me directly at [email protected] so that we can discuss your needs and determine next steps.